Summary
| VinFast CES 2022 exhibit |
Due to the COVID-19 pandemic, CES was held as both an in-person and virtual event in 2022, with the live event occurring from January 5 through January 7, 2022 in Las Vegas, Nevada, U.S. In-person attendance for CES 2022 dropped significantly compared to the 2020 event, with 40,000 attendees in 2022 compared to 170,000 in 2020. The decline was primarily due to the COVID-19 pandemic and the emergence of the Omicron variant. Due to Omicron, a number of major companies cancelled in-person attendance for CES 2022, including General Motors and Mercedes-Benz. This provided opportunities for emerging vehicle manufacturers to attract attention. One common theme between these companies' exhibits was the emphasis on battery electric vehicles.
After its U.S. debut at the 2021 Los Angeles Auto Show, the Vietnamese electric vehicle startup VinFast revealed its full model lineup at CES 2022. Sony followed its debut of the Vision-S 01 concept sedan from CES 2020 with the Vision-S 02 SUV concept, and announced its intent to enter the electric vehicle market. Fisker showcased the Fisker Ocean electric SUV, highlighting its market-first Digital Radar system. Togg, a Turkish startup, made its public exhibition debut at CES 2022, announcing its future production plans while showing a fastback electric vehicle concept designed by Pininfarina.
This report is the first of multiple reports focusing on the automotive content shown at CES 2022. This report will provide information on the electric vehicles showcased and announcements made by emerging companies in the electric vehicle market, specifically by VinFast, Sony, Fisker and Togg.
Related reports:
IAA Mobility 2021: Startup Companies at Munich Motor Show (Oct. 2021)
ASEAN: Thailand and Indonesia building EV and battery production facilities (Jun. 2021)
Auto Shanghai 2021: China's Emerging EV Automakers (May 2021)
CES 2021: EV and electrification technologies (Feb. 2021)
Emerging U.S. EV Makers on the Move: Many announce plans to launch in 2021 (Jan. 2021)
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Local Reconstruction Note
This article has been expanded from the visible local mirror text, headings, tags, image captions, tables, and related local article titles. It is presented as a reconstructed reading version, not as a hidden original document.
VinFast reveals complete EV crossover lineup
The source outline identifies this section as part of “CES 2022: Electric vehicles from emerging automakers”. Based on the available local metadata, this section should be read through the lens of CES, LiDAR, Startup, Magna Steyr, Crossover, VinFast and the visible introduction, figures, captions, and tables.
Sony to enter electric vehicle market, showcases Vision-S 02 concept
The source outline identifies this section as part of “CES 2022: Electric vehicles from emerging automakers”. Based on the available local metadata, this section should be read through the lens of CES, LiDAR, Startup, Magna Steyr, Crossover, VinFast and the visible introduction, figures, captions, and tables.
Fisker highlights market-first Digital Radar system on Ocean SUV
The source outline identifies this section as part of “CES 2022: Electric vehicles from emerging automakers”. Based on the available local metadata, this section should be read through the lens of CES, LiDAR, Startup, Magna Steyr, Crossover, VinFast and the visible introduction, figures, captions, and tables.
Togg debuts at CES with new fastback concept
The source outline identifies this section as part of “CES 2022: Electric vehicles from emerging automakers”. Based on the available local metadata, this section should be read through the lens of CES, LiDAR, Startup, Magna Steyr, Crossover, VinFast and the visible introduction, figures, captions, and tables.
Related Local Signals
Nearby records in the local archive include Taipei AMPA 2026: Foxconn’s EV Technology; Smart Energy Week 2026: Batteries and Charging; Electrified Vehicle (xEV) Sales Monthly Report (March 2026); Geely i-HEV Intelligent Hybrid Technology Presentation. These titles can be used as adjacent evidence when comparing suppliers, technologies, markets, and reporting periods.