Summary
| Toyota booth at Auto Shanghai 2025 |
Auto Shanghai 2025, officially known as the 21st Shanghai International Automobile Industry Exhibition, was held at the National Exhibition and Convention Center (Shanghai). April 23 and 24 were press days, April 25-26 were trader days, and April 27-May 2 were days open to the general public. Nearly 1,000 companies from 26 countries and regions exhibited, and more than 100 all-new models were unveiled for the first time.
Japanese automakers are emphasizing localization in the increasingly competitive Chinese market and shortening the time from development to market launch. Toyota held the world premieres of the bZ7, a D-segment sedan from the bZ series, and the Lexus ES. Honda unveiled the second model in its Ye series of EVs for the Chinese market, the GAC Honda GT, and Dongfeng Honda GT. Nissan premiered its first PHEV pickup truck and announced that it will invest approximately JPY 200 billion in the Chinese market. Mazda unveiled the EZ-60, an all-new mid-size crossover electric SUV, its second NEV, scheduled for release in 2025.
Related reports:
Alliances of Major OEMs in the Chinese Market (Apr. 2025)
Mazda: BEV Transition to Progress in Stages (Apr.2025)
Chinese Market 2024: Sales Volume 31.4M units, Chinese OEMs Share over 65% (Feb. 2025)
Toyota: Developing electrification compatible engines with Mazda and Subaru (Aug. 2024)
Honda: Investing JPY 10 trillion in EVs and software by 2030 (Aug.2024)
Auto China 2024: Japanese OEMs (May 2024)
Local Reconstruction Note
This article has been expanded from the visible local mirror text, headings, tags, image captions, tables, and related local article titles. It is presented as a reconstructed reading version, not as a hidden original document.
Toyota: World premiere of the Lexus ES and bZ7 with Huawei technology
The source outline identifies this section as part of “Auto Shanghai 2025: Japanese OEMs”. Based on the available local metadata, this section should be read through the lens of Auto Shanghai, Toyota, Honda, Nissan, Intelligent, Business strategies and the visible introduction, figures, captions, and tables.
Honda: World premiere of the flagship model of the Ye series, equipped with DeepSeek
The source outline identifies this section as part of “Auto Shanghai 2025: Japanese OEMs”. Based on the available local metadata, this section should be read through the lens of Auto Shanghai, Toyota, Honda, Nissan, Intelligent, Business strategies and the visible introduction, figures, captions, and tables.
Nissan: Unveils PHEV pickup truck for the first time and announces investment of approximately JPY 200 billion in the Chinese market
The source outline identifies this section as part of “Auto Shanghai 2025: Japanese OEMs”. Based on the available local metadata, this section should be read through the lens of Auto Shanghai, Toyota, Honda, Nissan, Intelligent, Business strategies and the visible introduction, figures, captions, and tables.
Mazda: Unveils second NEV model, EZ-60, to be released in 2025
The source outline identifies this section as part of “Auto Shanghai 2025: Japanese OEMs”. Based on the available local metadata, this section should be read through the lens of Auto Shanghai, Toyota, Honda, Nissan, Intelligent, Business strategies and the visible introduction, figures, captions, and tables.
Related Local Signals
Nearby records in the local archive include Taipei AMPA 2026: Foxconn’s EV Technology; Smart Energy Week 2026: Batteries and Charging; Electrified Vehicle (xEV) Sales Monthly Report (March 2026); Geely i-HEV Intelligent Hybrid Technology Presentation. These titles can be used as adjacent evidence when comparing suppliers, technologies, markets, and reporting periods.